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The brilliant story of Bianchi


The emergence of Edoardo Bianchi

Edoardo Bianchi is arguably one of the most important figures in the world of bicycles. He was born in the heart of Milan in 1865, only a handful of years after the unification of Italy and thus in an extremely important time both in regard to Italian society and its economy. He grew up in an orphanage in the city centre, there he gained a wonderful education and was exposed to, unbelievably, mechanical engineering. 

As a teenager he was sent to be a mechanic’s apprentice, once he started earning his own money he began to donate to the institution that had raised him and given him such a valuable start in life. 

Just before his 20th birthday in 1885, Edoardo opened his own mechanical business, he was ready to go it alone. His motto was simple and clear: using the best components, offer the best possible product - something that the brand still prides itself on today. The company produced many items with incredible detail, medical tools and vehicles were two of the most successful categories of items for Bianchi to begin with. Nevertheless, one machine grabbed Edoardo’s imagination and became an infatuation for him: the velocipede (a man-powered vehicle consisting of one or more wheels) the most common variety of this was the bicycle. At the time, bicycles were constructed with one wheel larger than the other - this didn’t seem logical to Edoardo who began experimenting with equally sized wheels. 

Do you think this design worked?

Bianchi’s bicycle business

Following John Boyd Dunlop’s invention of the pneumatic tyre in 1887, Bianchi trialled using the same technology in 1888 which revolutionized the brand and propelled them towards national success. 

The success continued into the 1890s as bicycle travel became a more popular form of transportation for the general public, at the turn of the decade Edoardo was called upon by the royal court to teach Queen Margarita how to ride a bicycle. He did not hold back for the occasion and made a completely custom bicycle complete with a diamond encrusted chainguard! Queen Margarita was so impressed that her success in the saddle spread far and wide with dignitaries from other Italian states and Portugal wanting Bianchi’s expertise. In 1895 Bianchi was appointed official supplier by appointment to the Royal Court. This royal interest coincided with an explosion of people wanting to ride bikes amongst the general public. 

Naturally, the next progression for the sport was a competitive one. Many national races were popping up in Italy, as those that had been bitten by the cycling bug were not testing themselves against others. Needless to say, Edoardo and his business were very much involved. The competitive element was good for Bianchi as it meant there were constant ways to test different inventions and always a pressure to ensure that your bike would be the best. In 1899 the first notable victory on a Bianchi bike was achieved by Giovanni Tomaselli at the Grand Prix de la Ville de Paris. This success propelled Bianchi to being a leading commercial brand and once Tomaselli’s career ended, he became a key financial advisor to Bianchi. 

The success of Bianchi

The early formative years of the brand set them up for greatness, but it was only through hard work and dedication that the brand cemented itself as a legendary bike brand. They prided themselves on their workmanship and championed Italian components, so that every bicycle they produced was an all-Italian thing of perfection. Their care and understanding of the process involved in creating a winning racing machine was noted by sports fans and successful cyclists. Within the professional racing scene, riders of Bianchi bikes were always considered as challenging for victories.

Vintage Bianchi bikes can still be in excellent working order, the skill involved in the construction of the bikes has meant that they have stood the test of time. They are often timeless classics that will turn the head of any fan of cycling, and understandably so. The early experiences that Edoardo Bianchi encountered, meant that the brand was set up for success as long as the ethos that was so important to him was continued: attention to detail, skill and high quality parts. Therefore you can be assured that vintage Bianchi bikes are of the absolute highest quality. 

Why are all Bianchi bikes the same colour?

You may have seen the distinctive shade of blue and green that is synonymous with Bianchi bikes. The correct name for this colour is Celeste. This word translates from Italian to English as Heavenly, Celestial or Blue and from looking at the colour, one can understand why!

Typical Bianchi Celeste Color Bicycle

Here is an example of a 1940s Bianchi Folgore in the classic Celeste colour.


Many brands on the market try to have instantly recognisable logos, but nothing quite grabs the attention like the striking celeste colour. Any cyclist will spot it a mile off and be able to tell you the brand of bicycle - that’s better than any logo.This beautiful shade of blue and green has a very interesting backstory too - there are many theories circulating regarding the origin of where it originated from and why it has remained so central to the brand.  

The Milanese sky - the most pragmatic reason that people have come up with for the origin of the colour is by simply believing that it represents the beautiful colour of the skies above the Bianchi factory. People believe that Edoardo wanted to pay homage to the place that inspired him so much and helped him on his way to success.  

Excess military paint - another interesting theory is that following the war years the bicycle industry was struggling financially so corners were cut where they could be. One of which was the unused paint by the Italian military was sold off very cheaply as a way to accrue lost funds, which companies needing paint snapped up quickly. Bianchi, combining all these paints, uncovered a striking blue/green colour that was economical and recognisable, and so it stayed! 

Queen Margarita’s eyes - arguably the most fanciful yet romantic story is that whilst Edoardo Bianchi was teaching Queen Margarita how to ride her custom-made bicycle, he became so enthralled with her eyes that he painted all his bikes the same colour.  

There is no single truth, but lots of small ones that contribute towards the myth of this iconic colour. However, as with most things in life, the colour has adapted over the years to reflect the way that the brand has grown and changed. 

The 10 most iconic Bianchi bikes ever

1. Bianchi Tipo M

This was the top model in the 1920s; the Tipo M is a lightweight racing bike equipped with the famous "Giro Ruota" gearing, a flip flop hub with freewheel and single cog to be switched manually according to rider's needs.

Bianchi Tipo M

2. Bianchi Saetta

Produced between 1933 and 1939, the Bianchi Saetta (Italian for thunderbolt) was a lightweight, lugged steel frame with particularly refined lugs, iconic Bianchi head-tube with integrated headset and a chain oiler at the seat tube.

Bianchi Saetta from 1937

3. Bianchi Folgore

Produced between 1940 and 1949, the Bianchi Folgore is inseparably connected with the epic victories of Fausto Coppi at the 1946 Milano-Sanremo and the 1947 Giro d'Italia. Normally equipped with the iconic Campagnolo Cambio Corsa: a two-lever operated gearing system located on the seat stays developed by Tullio Campagnolo.

Bianchi Folgore

Bianchi Folgore from 1940s

4. Bianchi Paris-Roubaix

Produced between 1950 and 1952, the Bianchi Paris-Roubaix is one of the Milanese brands most iconic models. It takes its name from both the Hell of the North (the informal name for the and Campagnolo's unique Paris-Roubaix groupset.


Bianchi Paris Roubaix

Bianchi Paris-Roubaix from 1950s

5. Bianchi Tour de France

Designed in 1952 and manufactured in 1953 to celebrate Coppi's enormous victory in the 1952 Tour de France; Bianchi produced a prestigious model called the Bianchi Tour de France. However, it did not remain in the catalogue for long and by the end of 1953 it was never made again. Bianchi Tour de France is hard to find.

Bianchi Tour de France

Bianchi Tour de France

6. Bianchi Campione del Mondo

If you have ever seen pictures of professional racers like Fausto Coppi riding a Bianchi bicycle, you have most likely seen a Bianchi Campione del Mondo. First released in 1954 to celebrate Coppi's 1953 World Championship. The combination of headtube lugs and steering set is so amzingly beautiful that one can easily spend hours admiring them.

Bianchi Campione del Mondo 1950s

Bianchi Campione del Mondo 1950s

7. Bianchi Specialissima

Released in 1958, the Bianchi Specialissima was made to be as light as possible whilst retaining the stiffness required to translate the power of professional cyclists into formidable speed. With a 27.2mm seat tube, head-tube oiler and a Campagnolo Record Strada Groupset, the Bianchi Specialissima was built by the Bianchi Reparto Corse – the Bianchi Racing Division – with competition in mind. The same model was subsequently used by the legendary Bianchi-Salvarani Team in the 1960s.

Bianchi Specialissima

Bianchi Specialissima from 1960s

8. Bianchi Specialissima X3

The Specialissima X3 is an extremely rare model released in the early 1980s and was only able to be bought for a short period of time. The frameset was built with Columbus tubes and differed from other models for a few, refined details: a sloped fork crown, aero-shaped seat stays, "V" shaped brake bridge. The Specialissima X3 frameset was then subsequently used to build the Bianchi Centenario model, whose very typical fork crown, rear triangle and brake bridge were basically adopted from the X3.

Bianchi Specialissima X3

Bianchi Specialissima X3

9. Bianchi Specialissima X4

Probably one of the finest and most beautiful steel racing bicycles ever produced. Bianchi produced the Specialissima X4 for six years between 1986 and 1991 – they are impeccably crafted using only the best components and are very rare indeed. A special X4 Argentin model was named after Moreno Argentin, after the professional rider of the Sammontana Bianchi team won Liège-Bastogne-Liège and the world championships of 1986 on it. Argentin had black painted head tube and the rear chainstays and is more rare to find than the normal X4 models.

Bianchi Specialissima X4 Argentin

Bianchi Specialissima X4 Argentin Edition

10. Bianchi Centenario

The legendary Bianchi Centenario was developed to celebrate 100 years of Bianchi and came out in 1985. Essentially, the Centenario was developed from the epic Bianchi Specialissima X3 and included a special gunmetal cromovelato paintwork as well as limited edition Campagnolo C Record groupset, leather handlebar cover and seat in the typical Bianchi celesete. Bianchi Centenario with all original paint and pantographed parts is a very rare fund and extremely collectible. All frames were numbered.

Original Bianchi Centenario from 1985

Original Bianchi Centenario from 1985

The colourful history of Colnago

The foundations of the brand

The brand Colnago is the creation of the genius Ernesto Colnago, born in 1932, he grew up riding bikes as much as he could. At the age of 13, he forged his birth certificate so that he could get a job in the Gloria bicycle factory in Milan. 

Ernesto loved cycling so much that he not only worked in the shop but also entered amateur races. After a few years, he sadly suffered a career-ending injury - making his future extremely clear: he would build his own bikes. So, in 1952 at the age of 19 he left Gloria and set up Colnago in the small town of Cambiago, just outside of Milan. 

The legendary ‘clubs’ logo that is synonymous with Colnago comes from a conversation with Ernesto’s friend Michele Dancelli. He remarked that Colnago bikes were ‘in bloom’ after a victory by the first Italian in 17 years at the Milan-San Remo in 1970. San Remo is known as the city of flowers and Ernesto had always hoped to be a manufacturing ‘ace’. He left the race that year with the image imprinted in his mind.

An example of Colnago’s vision realised on a Colnago Mexico TT.


Colnago’s road to success

A chance encounter on a leisurely ride around Milan would propel the brand towards their legendary status. In 1952, Ernesto met the extremely successful Fiorenzo Magni who was complaining of pains running down his leg. After a quick survey of the bike that Magni was riding, Ernesto deduced that the crank arms had been badly fitted on his bike. Magni listened to the advice and upon returning home altered his bike and knew right away that Ernesto was a man that knew bikes and could be trusted.

For the 1955 Giro d'Italia, Magni chose to bring Ernesto along as his mechanical assistant. Magni went on to win the illustrious Pink Jersey and as a result the Colnago brand gained a huge amount of popularity.

Ernesto’s success with Magni meant that he was scouted to work with the Molteni team through the 1960s. During this time, many great cyclists rode Colnago bikes for the team. One particular rider who was just emerging was Gianni Motta, who achieved wonderful victories during his time with Molteni between 1964-1968.


The Eddy Merckx years

Following the collapse of the Faema team, the legend Eddy Merckx was approached by Molteni to ride for them. Some of Merckx most inspirational and successful races were done on Colnago bikes. He also had extremely high demands and his own ideas about how to get faster and be more successful. This time working so closely together helped Colnago gain invaluable experience.

Merckx was so content with the construction of Colnago bikes that when he attempted to break the One Hour World Record, there was only one made for the job. Then in 1972, Merckx headed to Mexico City to do it. Colnago designed a custom track bike for Merckx to attempt the challenge - which he succeeded in demolishing.

The steel framed bike that Colnago produced weighed a tiny 5.75kg! It also took over 200 hours of work to be realised; however the results were phenomenal and worth every second of effort. 


Colnago and the end of the steel frame

After the success of the SCIC Cycling Team sponsorship of Colnago in 1974, Colnago was allowed to put its logo of the ace of flowers onto clothing and frames - meaning the brand became instantly recognisable. 

At the 1980 Olympic Games in Moscow, the Soviet Union entered a technical and commercial collaboration with Colnago. The USSR team won Gold, a massive victory for the world of cycling and even more so for the brand that made it all possible: Colnago. 

In 1983, after feeling as though perfection was in his reach, Ernesto went back to the drawing board to make the ultimate steel road bike. With the help of the infamous Columbus Tubing, the Colnago Master was born. An innovative bicycle that included beautiful star shaped tubing to increase rigidity of the frame. It would also turn out to be one of Colnago’s final ventures in the world of steel frames. 

The 1980s saw a boom in new technologies being introduced into professional road bike racing - one of particular importance to Colnago was the reliance on carbon fiber as opposed to steel for frame manufacturing. Colnago invested heavily into it and reaped the rewards after success with the Mapei cycling team throughout the later part of the 80s and well into the 90s. 


The most breathtaking Colnago’s to ever exist

During Ernesto’s time at Gloria bicycles, he learned to love intricate lugwork design that featured on their bicycles. He wanted to pay tribute to the company that helped him along his way to success by mimicking the ornate lugs on his Arabesque. The joints of which are decorated with designs that are reminiscent of Arabian intricacies and makes the bike breathtaking to behold.

The lugwork on the Colnago Arabesque are extremely ornate and beautiful. On this vintage model from 1984, you can really see the contrast between the striking chromework and the paintwork


A replica of the Colnago Super that Merckx rode during his time with team Molteni as he achieved title after titled in the early 70s.


Following Merckx’s astonishing world breaking record in the Hour, the Colnago Nuovo Mexico was released. This spawned from the success of Guiseppe Saronni in the 1982 World Championships in the same city Merckx achieved greatness.


Here is a Colnago Super dating back to the 1970s, when frames manufactured from steel were the only option for professional teams. The matte black paintwork pairs beautifully with the yellow detailing which is then enhanced by the chromed front fork.


The long-lasting legacy of Colnago

Due to Colnago’s involvement with high-end professional racing, the brand earnt itself a prestigious reputation. This is something that it still very much enjoys to this day, as the brand is still in operation and producing top of the line road racing bikes. Although the steel frames have widely been replaced, the ethos of providing the ultimate vehicle for the athlete to achieve great things remains at the centre of the company.

They still sell 2 retro bikes: the Colnago Master and the Arabesque. These are two of the most successful models that the brand ever released and have stood the test of time, as they are both still extraordinarily popular. 


A fine example of a vintage Colnago Master. Looking closely, you can see the star shaped tubing on the top tube and of course the unmistakable Colnago logo.

However, nowadays the brand enjoys unparalleled success from their carbon frames - although it is a venture away from the origins of what made the brand great in the first place, it shows the innovative nature of Ernesto.

Bicycles for Eroica and other vintage bicycle rides and events.